Journal

Field notes from operators building businesses worth keeping.

More From The Journal

6 posts

The Thing You’re Already Doing

Why doesn’t the market know what you do? There’s a type of business owner we talk to who’s been solving problems for…

local-seo

What Does a Fractional CMO Do?

A fractional CMO sets your marketing strategy, manages your budget and campaigns, leads or hires your marketing team, and reports results directly…

The Boring Thing, Done Properly

Innovative Marketing or Proven Marketing: Which Does Your Business Need? Should your marketing be innovative? There’s a moment in most first conversations…

How to Win When the Search Result Is the Answer

AI Search for Local Businesses: What Changes and What Doesn’t AI search for local businesses guides how assistants answer questions about local…

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